We always have our eye on the future.
Have you heard of the new burger that's taking New York and San Francisco by storm? It sizzles when it's cooking, comes pink in the middle and it's not made with any beef! Check out [...]
We recently attended a seminar ran by FDIN, it was called “All you need to know about Taste”. I did wonder if the subject of taste would be enough for an all day seminar, but [...]
We think the new wave of mobile ethnography apps are exciting and a good addition to the qual researcher's toolbox. They are a brilliant way for respondents to capture and share in-the-moment thoughts, opinions, photos [...]
This book looks fascinating- but I would think that, as it is written by an Oxford Professor of Experimental Psychology (my subject). His work proves that the appearance of food and the surroundings in which it [...]
Attended a very interesting workshop on Behavioural Economics (BE) at MRS yesterday,facilitated by the very talented Anthony “Tas” Tasgal. Tas asked at the start how we thought we would expect to feel at the end [...]
Had a very stimulating day at the 2017 Insight Show. Listened to several thought provoking talks- probably the best of which was by Living Lens on the power of video content, especially for younger consumers. [...]